Collection II. 2022

The new mid-season collection from Sassoon Academy is the second in a trilogy of collections for 2022. “This is a journey that we are very excited about” Says Mark Hayes Sassoon Creative Director, “We are using the muse as direct inspiration for the looks in a creative collaboration we are calling Self-Made.”

The Self-Made concept means that both artist and model work together to create shapes that have an innate sensitivity for the wearer, giving a higher degree of authenticity and suitability to the look.

“Through Self-Made, we are inspired by our collaborators, however we are also always referencing revolutionary moments of Sassoon history with new interpretations” concludes Mark, “It’s never a direct copy, but our way of maintaining the presence of our rich, design led heritage. We love using nuances of that in hair that totally suits the wearer while also representing the Sassoon brand today.”

The shapes have a lightness and freedom underpinned by pure Sassoon technique. The classic Sassoon Isadora shape from 1972 is reimagined with gentle graduation and disconnected internal length to bevel the edge. The Mouche or Chelsea Cut is created in different lengths and textures. Tight curls are contoured into a heart shape inspired by the Sassoon heritage look Erté that frames the face. A shake inspired cut that frames the face is included as is a new version of the iconic Five Point.